Leave it to the New York Jets to offer incentives for their fans to attend games ... and behave themselves.
The team will now reward fans for good behavior during games.
Season ticket holders no longer have paper tickets. Instead, they'll get a wallet-sized card … that can be tracked.
These fans will gain points by showing up on time, being loud, and getting involved in other fan activities – and these points can help fans earn such things as a seat in owner ’s suite or even a ticket on the team plane.
While points will not be taken away for acting badly, the idea is that appropriate stadium behavior will hopefully replace bad behavior.
If you’re cheering loudly with a big smile on your face – and getting your points – you won’t be yelling insults at opposing players and starting fights.
At least, that’s the theory.